SM 2015 Exam Guideline

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BMG521/03 Strategic Management

Time: 3 Hours
Answer ALL the questions in Part A and any THREE (3) questions in Part B.

Part A (Case Study) 40 marksApplication based questions on the case study related to identifying oragnisational strength, producer supplier power balance, and frequent changes in strategy and environmental landscape in strategic decision making.

• identifying oragnisational strength
• producer supplier power balance
• frequent changes in strategy
• environmental landscape in strategic decision making
  

Part B (Essay) 60 marks

• Question 1   Strategic management in non-profit organisations
• Question 2   Changing business environment and the arguments for strategic management
• Question 3   Porter’s five (forces) analysis and application
• Question 4   Value chain analysis and application
• Question 5   Balanced scorecard dimensions and application
  

Source : http://lms.wou.edu.my/pluginfile ... on%20Guidelines.pdf